Beginnings – Toy Factory Surfboards, how we began
Beginnings – Toy Factory Surfboards, how we began. It all started when Luke Hart got tired of working under labels that didn’t see the values in engaging with what really matters when ordering a surfboard- the customer.
Luke always prefers speaking to guys and girls he is making boards for. This lead to a vision of surfers being at the front of the business all the way through to the back. From design, to build, to sales. We want to champion UK surfboards, putting UK Surfboards on the map as some of the best surfboards made worldwide.
Everyone on board has to keep that integral approach of making sure they are getting the right board for the right surfer. As Luke’s new venture began to grow with Fourth Surfboards, more like-minded people got on board and before we knew it the Toy factory was born.
A collection of shapers, board builders and a sales team that all strive for the same thing- getting the right boards under the right feet, so everyone can enjoy the surf and be stoked on surfing.
The future- We aim to service the surf industry with genuine customer care and a meticulous approach to building quality surfboards. As we grow and evolve we can only hope we get more surfers stoked- ride with us.